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PromptDocVQA · pagezzmh0225_4.png

What is the Total "M/A/R/C Cost"?

OCR text of the page · 1,609 characters; the scanned image itself is not published
Jan-08-2001 12:22pm
From-MARC GROUP
3366646705
T-734 P. 002/002 F-326
RJR CONFIDENTIAL
JOB ASSIGNMENT ADDENDUM
TITLE: SALEM SLIDE BOX BIGIF BUYER STUDY
PROPOSAL #: 01-12101
SUPPLIER: M/A/R/C
This Job Assignment Addendum, including the Proposal attached hereto and hereby incorporated by
reference, is made as of the dare below pursuant to the Master Contract between R. J. Reynolds
Tobacco Company and Supplier. The provisions thereof are incorporated herein.
TEST OBJECTIVE:
This research is designed to determine primarily:
>Profile of Slide Box BIGIF product buyers (including UB and demos)
Slide Box BIGIF buyers' past and future purchase behavior toward SALEM
Slide Box BIGIF buyers' brand/user perceptions toward SALEM and effect of the promotion on
opinion shift
TIMING:
ACCOUNTING CODES:
Source of Funds:
Questionnaire Final Draft:
12/22/00
2001 SALEM Research Budget
1-800# On-Line
1/02/01
Charge Code: 04-75-3400-8750-855
Product Available for Sale:
w/a 1/15/01 (est.)
Fieldwork:
Research Type:
Call-ins
1/15 - 3/15/01 (est.)
Other
(010101)
Topline(9):
TBD @ 100 & 200
Qualitative
X
(020101)
completes
Final Results (pending
Quantitative
(030101)
interview completion) :
4/01 (est.)
Itemized Costs
M/A/R/C Cost
Total Cost
Study Preparation
$5,400
$5,400
Incentives/Handing
$4,800
$4,800
Data Collection/Fieldwork
$6,900
$6.900
Data Processing
$2,900
$2,900
Analysis
$800
$800
Administration
$1,850
$1,851
Total
$22,650
$22,650
AGREED TO AND ACCEPTED;
R. J. REYNOLDS TOBACCO COMPANY
Betsy Sutherland (M/A/R/C)
Lynn . Dube 1/4/01
53628 7130
Source: https://www.industrydocuments.ucsf.edu/docs/zzmh0225
System prompt · identical for every setup
Answer the question using only the OCR text from a single document page. Return only the answer, with no explanation. Preserve the answer wording from the OCR text when possible.
Expected answer
$22,650
Models
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Ours

Exact match

$22,650

7 characters8 tokens

Aux 2015

Wrong

To determine the Total "M/A/R/C Cost" for the SALEM Slide Box BIGIF study, we need to identify the specific cost components and their respective values.

The question asks for the Total "M/A/R/C Cost" of the SALEM Slide Box BIGIF study.

252 characters64 tokens

PiT-FT 2015

Wrong

Empty response.

0 characters

ChronoGPT 2015

Wrong

Question:

What is the total "M/A/R/C Cost"?

OCR text: Jan-08-2001 12:22pm From-MARC GROUP 3366646705 T-734 P. 002/002 F-326 RJR CONF

137 characters64 tokens